Competitor analysis
See where competitors win — and take it back.
Competitor analysis is included from the Professional plan.
Illustrative preview
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Keyword gapYouRival
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Why it matters
What you get with Competitor Analysis
Organic keywords
See which keywords any domain ranks for and where.
Keyword gap
Keywords competitors rank for that your project doesn’t — ready to prioritize.
Actionable
Send gaps to rank tracking or straight into an AI content brief.
Link insight
Combine with backlink analysis to see why competitors outrank you.
Capabilities
What’s included
Competitor domains per project
Organic keywords a domain ranks for, by country
Keyword gap analysis against your competitor domains
One-click hand-off to tracking and content
Where the data comes from
Competitor keyword data comes from a connected data provider such as DataForSEO. Without one, the tool explains what is missing instead of guessing.
Get started in three steps
- 1
Add competitors
List the domains you compete with in search.
- 2
Run a gap analysis
See keywords they rank for that you don’t.
- 3
Close the gap
Prioritize, brief and track the keywords that matter.
Works great with
Try Competitor Analysis on your own website
Create a free account in under a minute. No credit card required — upgrade only when you need more.