Keyword research

Discover the keywords worth winning.

Go from a seed keyword to a prioritized content plan: keyword ideas with real metrics from your connected data provider, search-intent classification and clustering that groups related terms into topics.

Keyword research is included from the Starter plan. Intent classification is free.

Illustrative preview
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Why it matters

What you get with Keyword Research

Keyword ideas

Expand any seed term into related ideas and questions people actually search for.

Real metrics

Search volume, CPC, competition, difficulty and 12-month trends from licensed data.

Search intent

Classify keywords as informational, commercial, transactional or navigational.

Topic clusters

Group long keyword lists into clusters so one page can target a whole topic.

Capabilities

What’s included

Keyword ideas from a seed term, by country and language
Bulk metrics: volume, CPC, competition, difficulty and 12-month trend
Search-intent classification (also available as a free tool)
Keyword clustering for large lists
Keyword gap against competitor domains
Send keywords straight to rank tracking or the AI content studio
Where the data comes from

Search volume, CPC and difficulty come from a connected data provider such as DataForSEO. If no provider is connected, SeoTools says so — and AI-suggested ideas are clearly labelled and never shown with invented metrics.

Get started in three steps

  1. 1

    Enter a seed keyword

    Pick a country and language to match your market.

  2. 2

    Filter & prioritize

    Sort by volume, difficulty and intent to find realistic opportunities.

  3. 3

    Plan content

    Cluster ideas into topics and turn them into briefs with the AI studio.

Try Keyword Research on your own website

Create a free account in under a minute. No credit card required — upgrade only when you need more.